Finesse

Finesse is specialized in the production and distribution of deodorants and natural cosmetic products ,in the herbal and pharmaceutical sector, based on a volcanic saline mineral crystal known since ancient times, the Potassium Alum.

Finesse Potassium Alum Crystal is 100% natural and not chemically recreated in laboratory. Finesse products maintain the perfect balance of the epidermis and protects it all day thanks to the natural active ingredient contained in the crystal that guarantees antiseptic, antibacterial and hypoallergenic properties.

Our products

Finesse has launched three lines of natural body care products.

Crystal style

Deodorants and after-shave solutions based on Potassium Alum for the most sensitive skin.

Nature

Certified Natrue and Biocosmesi specializing in Potassium Alum deodorants and active ingredients derived from organic waters of plants, fruits and flowers.

Phytoremedial

Facial, body, hands and scrub creams with active ingredients, rich in phytonutrients with the nutraceutical value, ideal for more delicate skins.

All Finesse products have passed numerous clinical tests under the supervision of dermatological, allergological or other specialist doctors.

Our company also manufactures product lines, specific formulations, private labels and production on behalf of third parties, in order to satisfy every requirement in compliance with national and international regulations.

Our history

2003
Finesse was born in Moncalieri and the first Finesse Crystal Style logo was created..
2004
Begins the collaboration with the first italian distributor.
2006
First contract to third parties in Italy.
2007
First participation at the cosmetic trade fair in Bologna: Cosmoprof.
2009
First international distribution of Finesse brand in Japan.
2011
First contract to third parties abroad.
2012
First international fair in France in Paris, Beyond Beauty and China in Hong Kong, Cosmoprof Asia and enrollment at the Technological Polo of Cosmesi in Crema.
2013
First published in magazines, interviews, TV services and first collaboration with the University of Milan and the first Finesse Crystal Style restyling logo..
2014
The birth of Finesse Nature and Finesse Phytoremedial brands and the first sponsorship of artistic and cultural events.
2016
Finesse Conference at Cosmoprof with University of Pavia representatives and Vittorio Sgarbi.
2017
Logo and packaging restyling and product range expansion.
2018

What they say about us

Cosmoprof 2016

INAUGURAZIONI NUOVE APERTURE EATALY – Milano, Piacenza, Forlì

Rivista “CENTO TORRI” di Maggio 2016

Intervista di Erina Martelli su RADIO MONTE CARLO del 19 ottobre 2014

IL SOLE 24 ORE del 9 settembre 2014

Millionaire del mese di novembre 2014